Lesson Plan: Protect Our Water Social Media Campaign

The hydrosphere is a large portion of the 8th-grade science curriculum. There is a limited amount of fresh water available on Earth compared to the world’s population. This lesson challenges students to explore how they can use social media to promote the protection of Earth’s water. Students will work in teams to create a branded social media campaign across X (Twitter), Instagram, Facebook, and YouTube on how and why people should protect Earth’s water. Students will use their understanding 8.E.1 science standards to create their social media posts/videos.

AuthorGrade LevelContent Area
Rachel Neckermann8Science

 

Duration

6 weeks, 55-60 minute classes in a full year course


Standards Taught

8.E.1 Understand the hydrosphere and the impact of humans on local systems and the effects of the hydrosphere on humans.

8.E.1.1 Explain the structure of the hydrosphere including:

  • Water distribution on earth
  • Local river basin and water availability

8.E.1.2 Summarize evidence that Earth’s oceans are a reservoir of nutrients, minerals, dissolved gases, and life forms:

  • Estuaries
  • Marine ecosystems
  • Upwelling
  • Behavior of gases in the marine environment
  • Value and sustainability of marine resources
  • Deep ocean technology and understandings gained

8.E.1.3 Predict the safety and potability of water supplies in North Carolina based on physical and biological factors, including:

  • Temperature
  • Dissolved oxygen
  • pH
  • Nitrates and phosphates
  • Turbidity
  • Bio-indicators

8.E.1.4 Conclude that the good health of humans requires:

  • Monitoring of the hydrosphere
  • Water quality standards
  • Methods of water treatment
  • Maintaining safe water quality
  • Stewardship

Project Summary

The parts of the project include:

  • Explaining water distribution & availability on Earth
  • Predicting the safety and potability of water supplies in North Carolina based on physical and biological factors
  • Summarizing the evidence that Earth’s oceans are a reservoir of nutrients, minerals, dissolved gases, and life forms
  • Concluding that the good health of humans requires: Monitoring of the hydrosphere, Water quality standards, Methods of water treatment, Maintaining safe water quality, Stewardship
  • Using all the information to create a branded social media campaign on how and why people should protect Earth’s water and a short documentary style video on Youtube

The completed social media campaigns will be presented to the school’s principals (could also have local water quality scientists as part of the judging panel) and voted on.  The winning social media campaign will be published on all school social media platforms (Twitter, Instagram, Facebook, and Youtube).  If the timing of the unit works, students could also submit their work to the shortyawards.com (an awards program for best in digital and social media).


Driving Question

Why and how should we protect Earth’s water?


Entry Event

Complete Water Quality Lab (of local water sources) and/or go over the great Pacific garbage patch on National Geographic (break up the reading and then have students share out, go over fast facts, look at the image and video clips linked at the bottom).  You could also look at examples of social media campaigns and creating engaging content.  LINKED HERE is an activity that has linked examples.


Public Product

Protecting Earth’s Water social media posts and video for campaign posted on the school’s social media accounts or to shortyawards.com


Resources/Materials Needed


Formative and Summative Assessments

Assessment 1: Brand Proposal with arguments for protecting Earth’s water based on distribution and availability.

  • Team
  • Formative

8.E.1.1 Explain the structure of the hydrosphere including:

  • Water distribution on earth
  • Local river basin and water availability

Outline of plan for branding of campaign (colors, logos, theme)

Assessment 2: Outline of posts for Twitter, Instagram, Facebook and video timeline for Youtube on how to determine water potability and why people should care

  • Team
  • Formative

8.E.1.3 Predict the safety and potability of water supplies in North Carolina based on physical and biological factors

Outline of beginning posts for each platform

Assessment 3: Quiz on 8.E.1.1 & 1.3

  • Individual
  • Summative

8.E.1.1 Explain the structure of the hydrosphere including:

  • Water distribution on earth
  • Local river basin and water availability

8.E.1.3 Predict the safety and potability of water supplies in North Carolina based on physical and biological factors

Assessment 4: Outline of posts for Twitter, Instagram, Facebook and video timeline for Youtube on how Earth’s Oceans are reservoirs of all the things & why/how people should protect them

  • Team
  • Formative

8.E.1.2 Summarize evidence that Earth’s oceans are a reservoir of nutrients, minerals, dissolved gases, and life forms

Outline for additional posts on each platform

Assessment 5: YouTube documentary video storyboard

  • Team
  • Formative

8.E.1.4 Conclude that the good health of humans requires:

  • Monitoring of the hydrosphere
  • Water quality standards
  • Methods of water treatment
  • Maintaining safe water quality
  • Stewardship

Storyboard includes: recapping previous information & explaining how the good health of humans requires protecting water sources on Earth & ways to protect them, skits/pictures, backgrounds, audio, intro and outro to be used

Assessment 6: Quiz on 8.E.1.2 & 1.4

  • Individual
  • Summative

8.E.1.2 Summarize evidence that Earth’s oceans are a reservoir of nutrients, minerals, dissolved gases, and life forms

8.E.1.4 Conclude that the good health of humans requires:

  • Monitoring of the hydrosphere
  • Water quality standards
  • Methods of water treatment
  • Maintaining safe water quality
  • Stewardship

Project Calendar

Day 1:Water Quality Lab
Day 2:Water Distribution Simulation
Day 3:Water Planet Math activity
Day 4:Advanced Water Cycle Analysis
Day 5:Work on Brand Proposal and beginning arguments on why protect Earth’s water
Day 6:Brand Proposal Due
Day 7:Water Quality Stations, Student Record Sheet, Water Quality One Pager
Day 8:Continue Stations, work on outline for beginning social media posts based on standard 8.E.1.1 & 1.3
Day 9:NC River Basins scavenger hunt, Student Record Sheet, Answer Key
Day 10:Work on outline of social media posts based on 8.E.1.1 & 1.3 (DUE today) – Quiz (8.E.1.1&3)
Day 11:Watershed and Estuary Simulation
Day 12:Ocean Stations
Day 13Continue Stations, work on outline for new social media posts based on standard 8.E.1.2
Day 14Upwelling activity
Day 15Work on outline for new social media posted based on standard 8.E.1.2 (DUE TODAY)
Day 16Solutions Workshop – edit checkpoint 2 & 3 proposals
Day 17Prepare for student showcase – student work time
Day 18Water treatment investigation
Day 19Stewardship activity option1, Activity option2, Option3
Day 20Tracking Pollution Activity, work on video storyboard
Day 21Work on video storyboard (DUE today) – Quiz on 8.E.1.2&4
Day 22Prepare for student showcase – student work time
Day 23Prepare for student showcase – student work time
Day 24Dress rehearsal for social media campaign publishing – peer feedback through critical friend protocol
Day 25Prepare for Social Media Campaign publishing – student work time (make adjustments based on peer feedback
Day 26Present final products to the principals (and local water quality scientists) for pitch to publish their campaign on the school’s social media sites (or submit to shortyawards.com)

Notes: 

If students are pitching to principals, be sure to share the winning campaign and show it to the class after they are posted to social media.  Can have students share with parents to share out so the campaign can continue to be shared and reach further to have a greater impact.

Alternative or additional activities to use during unit: Water Property Stations, Additional resource on importance of oceans to humans (can be used for additional activity on importance of protecting oceans)


About the Author

Rachel Neckermann is a 2022-23 STEMwork Scholar. She has focused on science and STEM education at all levels K-12.  She has taught 3-5 grade at the elementary level, 6-8 grade at the middle school level with a focus on Science and Social Studies, and high school Earth/Environmental Science as well as Biology.